Prajyoti Patil
Creative Producer | Creative Director | Visual Storyteller | AI Filmmaker | Motion Designer
Case Study
AI-Based Micro Drama
Brief
Create an engaging, cinematic AI-driven micro-drama for vertical platforms, combining supernatural thriller storytelling with short-form entertainment. The objective was to develop a visually immersive episode with strong character appeal, suspense, and emotional tension within a limited runtime.
My Role
Handled end-to-end creative production including concept, storyboard, character and environment design, AI image/video generation, cinematography, editing, compositing, and final 9:16 production.
Approach
Combined GenAI filmmaking, prompt engineering, cinematic visual storytelling, and post-production to create hyper-realistic characters, environments, and scenes while maintaining visual and character consistency.
Outcome
Delivered a visually immersive short-form micro-drama with a strong cinematic look, engaging narrative, and consistent AI-generated visuals from concept to final film.
AI Motion Graphics & Design
Brief
Design a mythology based book cover and motion graphic poster.
My Role
Created the book cover based on the storyline.
Approach
Used a cinematic, AI-assisted illustration style to bring mythological elements to life and extended it into a motion poster.
Outcome
Delivered a strong, visually engaging cover with a matching motion asset for promotion.
AI-Based Motion Storytelling
Brief
Create an engaging AI-driven demonstration video to explain the cricket app’s features, gameplay, scoring system, and user journey in a simple and energetic way.
My Role
Handled end-to-end creative production, including ideation, concept development, storyboarding, AI-based visual design, character and environment creation, motion graphics, animation, compositing, and final video production. Collaborated with the script and content team to translate app features into a clear visual narrative.
Approach
Combined AI filmmaking, motion design, visual storytelling, and cinematic animation to demonstrate the app experience. Used AI tools to develop visuals, scenes, characters, and transitions while maintaining brand consistency and an energetic cricket-focused look and feel..
Outcome
Delivered a visually engaging product demonstration that simplified complex app features, strengthened audience understanding, and created an energetic storytelling experience for cricket users.
Motion Graphics & Title Montage for Documentary
Brief
Create a documentary combining live action, chroma, motion graphics, and a strong title montage.
My Role
Handled ideation, storyboarding, 2D infographics, motion graphics, and final animation. Collaborated with scriptwriters.
Approach
Blended live-action with motion graphics seamlessly. Used chroma to build dynamic visuals and designed a title montage that set the tone. Kept a consistent visual style throughout.
Outcome
Delivered a clear, engaging narrative with impactful visuals and a strong opening that enhanced overall viewer experience.
Live Action + Chroma + Motion Graphics
Brief
Create a live-action chroma-based video explaining how to use a UPI app, along with key dos and don’ts for safe transactions.
My Role
Ideation, storyboarding, directing chroma shoot, motion graphics design, animation, and collaboration with scriptwriters, DOP, and editor.
Approach
Used real-life scenarios shot on chroma, combined with motion graphics to simulate the UPI interface. Visual cues, step-by-step actions, and warning prompts were added to simplify usage and highlight safety practices.
Outcome
Delivered a clear, engaging video that simplifies UPI usage and promotes safe digital payment behavior, adaptable for wider awareness campaigns.
Brand Identity & Visual Communication
Brief
Launch a new division with a video and social media campaign
My Role
Handled social media strategy and video content.
Approach
Developed a clean visual identity using AI-driven illustrations for consistent and scalable content.
Outcome
Established a strong, cohesive brand presence across video and social platforms, improving recall and consistency.
2D Animation
Brief
Create a 2D animated storytelling piece explaining the Mumbai Dabbawala system and its end-to-end lifecycle.
My Role
Ideation, storyboarding, illustration design, and final animation.
Approach
Built a narrative around a single lunchbox journey, simplifying the process into key stages—collection, sorting, transport, and delivery—using clean visuals and clear motion.
Outcome
Delivered an engaging and easy-to-understand animation that breaks down a complex system, highlighting the efficiency and reliability of the Dabbawala network.
FMCG Branding
Brief
Create a 3D video to showcase product parts and materials.
My Role
Handled ideation, storyboarding, coordination with 3D artists, and final animation, along with script collaboration.
Approach
Focused on breaking the product into key components and presenting them through a clean, step-by-step visual flow. Used exploded views, smooth transitions, and minimal labeling to clearly highlight each part and its material, keeping the narrative simple and easy to follow for all audiences.
Outcome
Delivered a clear, engaging video that simplified product structure and supported marketing and training.
FMCG Branding
Brief
Create a 3D demo video showing why microfiber performs better than a cotton mop for marketing.
My Role
Ideation, storyboarding, collaboration with 3D artists and scriptwriters, and final animation.
Approach
Used side-by-side 3D comparison to highlight superior dust trapping, absorption, and cleaner finish of microfiber vs cotton.
Outcome
Delivered a clear, visually engaging video that effectively showcased the product’s advantage and strengthened marketing communication.